A few years ago, I was stuck in a 9-to-5 corporate job that left me drained, unfulfilled, and disconnected from my purpose. I wanted freedom — and to do something meaningful that helped others grow.
Training was already a part of my life, so I became a Personal Trainer. When I signed my first clients, I quit my job and never looked back.
Working with men 30+, I found that most setbacks weren’t due to a lack of effort — but a lack of support, structure, and sustainable habits.
My mission is rooted in experience and understanding — helping men 30+ rebuild confidence, discipline, and health through a counselling-informed coaching method that unites mindset, nutrition, and training in a way that fits real life.
My 12-week coaching method is unique because I don’t just look at training and diet — I work with the whole ecosystem of a man’s life.
Health, habits, mindset, stress, confidence, behaviours, history, emotional state and accountability all play a role in the results you build.
I’m a qualified counsellor who understands the life behind reps and sets. Through active listening, empathy, and real conversations, I coach men as individuals — not training robots following generic plans.
I also hold a Diploma in Sports Massage, which allows me to read the body more deeply and understand the signals most people miss — tension patterns, recovery needs, movement limitations, and often-missed sources of physical stress.
As a former legal adviser in a corporate environment, I understand the pressure, the long hours, the mental load, and the identity shift many men experience when their personal health takes a back seat. I don’t just coach men 30+ — I relate to them.
As a man myself, I’m able to connect with my coaching group authentically — understanding their struggles from experience, not assumption.
Online Fitness & Mindset Coaching for Men Over 30
Hereford, United Kingdom
